Life + Work

Have you picked your word for the new year? We find that—especially as a business—choosing a word can be more meaningful than setting resolutions. Because not only does your word for the new year guide every decision and action you take for the upcoming year, but it also defines the way you interact with others, […]

The Southern Social team took a trip to sunny Seaside, Florida in November of 2020 with our client, Opulenza Designs. We had a fun-filled few days capturing video and photo content for their most recent catalog launch, which we must say, is beautifully crafted and on point with anticipated 2021 trends. The 2021 Spring/Summer catalog […]

All of our lives changed drastically in 2020 with COVID-19 keeping us at home throughout most of the year. This raised a very big question for the Instagram aesthetic. Should our feeds change to reflect our changing circumstances? For example, what are travel bloggers to post when they can’t travel? While some continued to post […]

We know you’ve got BIG goals for 2021. To make those goals come to life, you’ve likely got a social media strategy this year for marketing your business and growing your brand. We’re here to empower you to achieve all of these big goals for your business by sharing our top tips for fueling those […]

As a branding agency, we are taking a ton of photos on a weekly basis for clients. When it comes to easy posing ideas, we know a thing or two about what works and what doesn’t. These posing tips aren’t just for models—we’re everyday girls just like you! Our posing ideas for your next brand […]

It may come as no surprise that Instagram has taken measures to prevent the spread of harmful content with the US Presidential election finally here. While we’re all about keeping things cool and collected on social media, this of course causes some problems for those of us going about business as usual.  We’ve put together […]